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Brand Management

Brand management packages are designed to take some weight off of your shoulders. Whether you've been through a brand upgrade with me or someone else and need help maintaining that brand across your platforms, or you need simply ned help polishing and maintaining your existing brand presence across all your customer facing platforms, a brand manager is exactly what you need.

I can help with everything from cohesive social media, to website updates, to print materials, ensuring you look professional everywhere your customer sees you. 

If your brand is in need of a big creative upgrade, I would recommend starting with The Brand Intensive dedicated design day first, then continuing with monthly management for better results from your branding

Below are some of the key areas I can help you with:

I can help with tailored strategies, creative content, and behaviour-driven insights to help you build stronger online community and increase engagement.

Social Media

I can help with email topics, campaign creation, and management to help you nurture customer relationships and maintain visibility to your audience.

Email Marketing

Your website is the new shop window. I can help with website updates to keep your website up to date and looking professional and trustworthy at all times. 

Website Updates

I can help you create and setup lead magnets to bring in new leads, and create sales pages that convert them into customers. 

Tradditional Marketing

Promotional materials covers any requirement from poster design, flyer design, business cards or any other promotional material that your business needs. 

Promotional Materials

If you're using a specific software where you require support, I am tech savvy with many years experience in working with crm and marketing softwares. 

Other Software Related Tasks

Stage 2. Creative Direction

This is the part where I bring your brand to life. You’ll receive two brand identity concepts pitched to you for consideration and discussion. You’ll then have the opportunity to submit any amendments to tailor the style perfectly to your taste.

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Does this sound like you?​

  • ​You’re branding is inconsistent across the board which is negatively impacting you getting the recognition your business deserves.

  • Your business has little or unprofessional branding and is in desperate need of a branding refresh.

  • You're planning on launching your business but you don't have any branding in place.

  • Your brand lacks creativity and originality and looks too much like everyone else.
     

If you answered yes to any of the above, you've come to the right place. To begin our branding journey we will have a discovery call to discuss your requirements where I learn more about your business values and goals. I'll carefully consider your audience and outlook and run-through your branding questionnaire.

From here, I will send you a project proposal outlining the process. If you're happy to go ahead, we'll get started.

Stage 1. Getting to know you

Stage 4. Add-Ons

At this stage, you're branding is complete and you can't wait to share your beautiful new branding! But before you do, consider if you have the resources to implement your new branding across your social media and website. If not, I would be happy to assist you. If you have many online platforms such as memberships, YouTube etc then my Grow packages may be better suited than add-ons. 

Social Media Templates

Nail consistent branding across all your platforms with social media templates, built in Adobe Suite, Express or Canva to suit your requirements. This includes story and post design, along with reel templates if required. 

Website Rebrand

A refresh of the colours, fonts, graphics, layout and photography on your website to ensure it is inline with your new branding. 

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Once the direction has been agreed and refined, I’ll present you with a complete brand identity design which includes all of the following:
– 1 x Primary logo design
– 1 x Secondary logo mark

– Full logo pack containing logos in: EPS (vector), JPG, & PNG
– Brand icon(s)

- Colour Palette

- Font pack

- Brand style guide and pack, including photography aesthetic and graphic styling
 

You will receive all of your logo files in various formats allowing you to easily implement your new brand across your marketing. Depending on your brand, it may also include additional textures and patterns.

Stage 3. Branding

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Does this sound like you?

  • Your busy running your business and feel like you need an extra pair of hands to keep your branding and online presence in check

  • You like your branding but it's missing a professional creative touch that would help your stand out from your competitors.

  • You have recently had a rebrand or creative refresh and need help rolling it out across your business

If so, then you might just be a great fit. If you have any questions about any stage of the journey or think you may need custom requirements, please send over an email to charlie@sorrell.studio or book in a call below. 

Who is this for?

  • Small business owners who have DIY’d their branding but need a professional touch.

  • Entrepreneurs who love their brand but feel it’s missing polish and originality.

  • Anyone who wants a fast yet effective brand refresh without a complete redesign.

Timeline

One dedicated design day, with the creative direction agreed in advance. Total turnaround of 1 week.  

Investment

Packages start from 5 hours at £200 per month, or 10 hours for £400 per month. For more hours, please contact me to discuss availability. Minimum of 3 months, with payment made upfront each month. 

Availability

Currently taking new bookings.

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Branding is impression based, which means the best way to measure its success is to look at the impact it has on people, and in particular their behaviour. Here are some of the results you can expect:

  • An increase in new customers coming into the business due to improved first impression.

  • An increase in correct target audience due to aligned aesthetic and/or messaging.

  • Improved brand loyalty which leads to more loyal customers and recommendations.

What to expect:

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  • ​You’re branding is inconsistent across the board which is negatively impacting yougetting the recognition your business deserves.

  • Your business has little or unprofessional branding and is in desperate need of a branding refresh.

  • You're planning on launching your business but you don't have any branding in place.

  • Your brand lacks creativity and originality and looks too much like everyone else.

Does this sound like you?​

Charlie has an approachable nature that is great to work with. What stood out to us was she asked a lot of questions about our business and existing branding in preparation for our rebrand.

 

She presented 2 potential creative directions, which led to a logo and brand design with additional print and digital marketing materials. I was pleased with the quality of her work and would recommend her for your branding requirements.

Philip Markwick

CEO at VisitOne

Let's Work Together

I'd love to learn more about you and your business and how I may be able to help you develop your branding and content to reach your business goals.

 

Simply book in a call and I'll be in touch at your desired time. Or if you prefer, drop me an email to charlie@sorrell.studio and I'll get back to you. 

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Creative & Personal
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